FirstLight Home Care
Len Rosenthal has a solid work history in various leadership roles. Len began their career as the Director of Marketing and Business Development at Infotrieve from 2000 to 2002. Len then worked as the Marketing and Strategy Lead at Cobham from 2004 to 2007. Len's next role was as the Executive Director of Marketing, Communications, and Public Affairs at University Health Centers/Southern California University of Health Sciences from 2007 to 2010, where they successfully implemented a comprehensive digital marketing strategy. Following this, Len joined L.A. Care Health Plan as the Head of Strategy and Marketing, where they led a team and oversaw large-scale strategic programs for 11 years. Currently, Len is serving as the Regional President at FirstLight Home Care, where they played a crucial role in launching the Los Angeles office and implementing an integrated marketing plan.
Len Rosenthal has an MBA from the Pepperdine Graziadio Business School, with a focus on Business, Management, Marketing, and related support services. Len also holds a BS in Biology from the University of Maryland. In addition to their degrees, Len has obtained additional certifications, including the Advanced Telehealth Certification from the University of Delaware and the Google Digital Marketing & E-commerce Specialization from Google.
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FirstLight Home Care
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Our mission is to help people have their best day -- every day. Every caregiving situation is different. It may be a family member who has to take care of someone full-time due to illness or dementia. Or, it may be a friend who is having difficulties that often come with aging. Our caregivers are more than ready and capable of handling these unique situations. Your loved one deserves more than having someone who simply keeps them company. They deserve a caregiver who is passionate about creating meaningful relationships and motivated to do more. Our caregivers will take on all of the tasks that must be done – cooking, laundry, cleaning, help with bathing and mobility. But we do more than that. We listen more intently, care more passionately and laugh more heartily. We provide comfort, companionship and compassion for any adult who needs the services of a caregiver. We know how important your loved ones are. We understand you want someone who genuinely cares. Someone who will treat them as the treasure they are. That’s why at FirstLight, we do more.