Frank Passantino

Frank Passantino is an experienced product management professional currently serving as Sr. Director of Product Management - Applications at Firstup since March 2024. Previously, Frank held the role of Director of Product Management for Personalization & Growth at Bloomreach from August 2021 to March 2024, where the focus was on enhancing customer experiences through AI-optimized digital commerce solutions. Frank's career includes key positions at Duetto, Engagio, Adobe, Marketo, and Inkiru, contributing to innovative SaaS solutions, B2B sales strategies, and digital media products. Frank earned a B.S.B.A. in Business Management from San Francisco State University's Lam Family College of Business and attended the Haas School of Business at the University of California, Berkeley for a program in 2016.