Craig Bailey

Craig Bailey, MBA, is a seasoned professional with extensive experience in e-commerce operations and strategic partnership development. Currently serving as Business Development Manager at Fiskars Group since February 2024, Craig previously held the position of Associate Account Manager at Newell Brands, specializing in e-commerce dynamics with a focus on Walmart. Craig's expertise includes managing e-commerce content, particularly during tenure as Category Development Manager at Lifetime Brands, and a background as Senior Account Executive with a strong emphasis on Walmart.com. Additional roles span event coordination, accounting, office management, and coaching. Craig holds an MBA from John Brown University and a bachelor's degree from the University of Arkansas.