Fits Capital is an operating partner for founder-led companies heading toward a sale.

We work from inside the company, through two practices.

CFO FOR EXIT
An embedded CFO who brings the company into sellable shape and runs the deal through to close. Four things a buyer tests — the finance, the key people, the cap table, and the story the numbers tell. Five phases, from a fixed-fee Exit Diagnostic to proceeds in the account.

INHAUSE
The communications practice. Buyers price what they believe: where a company's own account and the record a buyer finds disagree, the discount is real, and it is negotiated late. INHAUSE closes that gap inside the team and outside it. It also serves standalone clients under its own name.

HOW WE ARE PAID
Paid when you exit well, not by the hour. A fixed diagnostic fee, an operating retainer, and an equity participation that grows with the price — not with the fact that a transaction happened.

WHAT WE ARE NOT
We are not a bank and we don't broker the deal. We own the company side: one coherent, buyer-ready state, with the specialists a transaction needs coordinated by one accountable CFO — not assembled by the founder.

WHOM WE WORK WITH
Founder-led technology companies, often with cross-border structures, eighteen to thirty-six months from a sale.


Fits Capital

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Fits Capital

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