Justin Sires

Justin Sires is an accomplished entrepreneur and business leader with extensive experience in partnership development, sustainability, and marketing. As the Founder and Managing Director of Five at Heart since February 2018, Justin has led initiatives focused on delivering customer-centric solutions and sustainable partnerships across various markets. Previous roles include Transformation Partner at Lighthouse Group, Co-Founder and Head of Europe at PFL SPACES EU LIMITED, and significant contributions to PFL Spaces, where Justin played a key role in establishing leadership in bike parking and change room facilities. Prior to these ventures, Justin founded Fresh Locker and held multiple marketing management positions at Telstra. Justin holds a Bachelor of Business with a specialization in Marketing from Charles Sturt University and completed the Company Directors Course at the Australian Institute of Company Directors.