In 1960, Åke Nordin founded Fjällräven in the Swedish town of Örnsköldsvik. Since then, Fjällräven has made a commitment to high quality and high-end design, while staying true to our mission of developing timeless, functional and durable outdoor equipment, acting responsible towards people, animals and nature and inspiring people to get outside.

We want to inspire and enable more people to experience nature. We do this by developing clothing and equipment that make the outside safer, warmer, dryer and generally more enjoyable. And by running events that provide the framework and support to make nature more accessible. 

We’re a team of nature lovers, some more experienced than others, that likes to spend as much time outdoors as possible. In our offices and our stores we are designers, product developers, buyers, administrators, marketers, communicators, sales staff, customer service reps and business developers. In nature though, we’re all the same. 

Do you want to help us to inspire and enable more people to walk with nature? We're always interested in people who want to join our trek. Welcome to visit our career site http://career.fjallraven.com/

Fjällräven

Martin Axelhed

Donna Bruns

Henrik Andersson

Nathan Dopp

The Leadership Team at Fjällräven is responsible for setting the strategic direction and vision of the company, ensuring alignment with our core values of quality, sustainability, and functionality. They oversee global operations, guide product development, and drive initiatives that inspire and enable people to experience nature. This team ensures that all business activities, from design to marketing, stay true to our mission of making outdoor experiences accessible and enjoyable while fostering responsible actions towards the environment.

Leadership Team

About

Team members

Other teams at Fjällräven

Creative & Visual Team

Global Marketing Team

Sales and Marketing