FKA
Pablo Herrera Cruz is a seasoned professional in strategy, production management, and customer experience, currently serving as Senior Manager of Strategy at FKA since June 2019. Under this role, Pablo leads the Strategy department, collaborating with a talented team to enhance FKA's strategic practice. Previous roles include Co-Founder of Above Average Drinks, Past President of the Advertising Club of Edmonton, and Head of Production at Cineflair. With experience spanning various industries, including media, marketing, and customer engagement, Pablo has demonstrated expertise in project management, client relations, and creative production. Pablo holds a BSc in Business, Language and Culture from Copenhagen Business School and a Master’s in Economic Analysis of Law and Public Policy from Universidad de Salamanca.
FKA
FKA is a marketing and communications agency headquartered in Edmonton with additional presence in Calgary and Toronto. Founded in 2008, the company was named to the Growth List of Canada’s Fastest Growing Companies in 2018, 2019 and 2020. Growth is a natural outcome of FKA’s core purpose: Executing Ambition, which means the agency believes that marketing is a force for good that unlocks the potential in all people, businesses and communities. FKA works with some of Western Canada’s most ambitious organizations.