Israel Muñoz serves as the Food & Beverages Vice President at Flax & Kale, a prominent player in the Healthy Food & Beverages sector since September 2023. Prior roles include Chief Executive Officer at Casa Santiveri S.L., a leader in the consumer health market, where responsibilities spanned from March 2020 to August 2023. Israel has a robust background in e-commerce and digital strategy from positions at Freudenberg Home and Cleaning Solutions GmbH, holding various roles including Global Ecommerce Director. Previous experience also includes significant leadership roles at PepsiCo and Procter & Gamble, focusing on account management and brand strategy. Educational qualifications include an MBA from IESE Business School, a Digital Business Executive Program from ISDI, and an MBA in Finance from NYU Stern School of Business, complemented by a degree in Industrial Engineering from Universitat Politècnica de Catalunya.
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