Kerstin Maripuu

Kerstin Maripuu is an accomplished B2C Brand & Marketing professional with extensive experience in developing marketing strategies and managing product innovations across various sectors. Currently employed at Upfield since April 2021, Kerstin previously served as a Freelance Marketing Consultant for Food to Happen, Foodfighters, and LRF from December 2018 to December 2020. Prior roles include marketing interim focusing on concept and product innovation at Fazer, Campaign Manager for B2C Marketing at Barncancerfonden, and various marketing and communication positions at Bostadsförmedlingen i Stockholm AB. Kerstin has also held significant positions at ACO Hud Nordic AB, Milko, Semper AB/Friggs AB, Coop Sverige, and Bambino Mam AB, showcasing expertise in brand development and strategic marketing initiatives. Kerstin holds a Master of Science in Economics and Business Administration from Stockholm School of Economics and furthered academic pursuits at Stockholm University in 2020.