Andrea Luka

Supervisora de Operações e Marketing at Flow International

Andrea Luka has a diverse background in marketing and operations. Andrea worked for Flow International as a Senior Marketing Specialist for the Latin American region from December 2007 to August 2016. In this role, they were responsible for developing marketing and sales plans based on market analysis, conducting market research on customer satisfaction, and ensuring the execution of brand strategies and product positioning. Andrea also created and revamped promotional materials, such as presentations and brochures, to generate interest in the company.

Prior to their role at Flow International, Andrea worked at Next Sistemas e Consultoria Ltda as a Marketing and Customer Relationship Manager from January 2004 to December 2007. Here, they oversaw various departments, including marketing, sales, telemarketing, technical support, and after-sales service. Andrea managed projects and system implementations, with a focus on customer satisfaction and retention. Additionally, Andrea managed the customer support team, leading initiatives that increased customer satisfaction by 30% within one year. Andrea also played a role in brand strategies, distribution, and product positioning, as well as creating and maintaining partnerships and distribution channels.

At Sintel Tecnologia e Informação, Andrea began their career as a Marketing Assistant. During their time there, they were responsible for creating promotional materials, organizing exhibition events, managing press relations, supporting the sales department with proposals, and implementing a CRM system. Andrea was with the company from an unknown start date to 2003.

Overall, Andrea Luka's work experience showcases their expertise in marketing and operations, with a focus on strategizing, market analysis, branding, customer satisfaction, and project management.

Andrea Luka's education history includes a diverse range of degrees and fields of study. Andrea pursued a Master Business Administration degree in Marketing from Universidade Anhembi Morumbi from 2004 to 2005. Prior to that, they completed a degree in Comunicação Social - Publicidade e Propaganda (Communication - Advertising and Propaganda) from Universidade Bandeirante de São Paulo from 1994 to 1997. Andrea also holds two post-graduate degrees: one in Marketing de Relacionamento com Cliente (Customer Relationship Marketing) from Centro Universitário Senac from 2013 to 2014, and another in Comunicação em Redes Sociais (Social Media Communication) from FMU - Faculdades Metropolitanas Unidas from 2013 to 2014. Andrea's educational background reflects their interest and expertise in marketing, communication, and related fields.

Links

Timeline

  • Supervisora de Operações e Marketing

    August, 2016 - present

  • Especialista em Marketing Sênior - América Latina

    December, 2007