Sarthak Shah is an experienced professional in the sports marketing and advertising industry, currently serving as the Chief Executive Officer of Sportcell since February 2021, a sports marketing agency focused on delivering real value through an in-depth understanding of the sports ecosystem. Sarthak co-founded flynt.social in January 2021, specializing in a tech-based advertising platform within the creator economy. Previously, Sarthak held roles such as Country Manager for Mailman, Sports Marketing Expert at Bennett Coleman and Co. Ltd. (Times Group), and Commercial Director of Delhi Dynamos FC, overseeing revenue functions and sponsorship strategies. Additional experience includes management positions at Hindustan Times, Falconn Sports Management, Rhiti Sports Management, and Professional Management Group. Sarthak holds an MBA with a specialization in Media and Brand Management from MICA and a Bachelor's degree in Electronics and Telecom from Pune University.
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