Kendall Reicherter

Kendall Reicherter is an accomplished marketing operations professional with extensive experience in managing marketing automation systems, particularly Marketo, across various organizations. Currently serving as the Marketing Operations & Technology Manager at FlyteHealth since April 2024, Kendall has previously held key roles at Modern Health, HackerRank, Mattermost, Scandit, Acquia, Anaqua, WordStream, Rue La La, and Wayfair. Expertise includes optimizing marketing technology stacks, developing lead scoring models, nurturing strategies, and ensuring data integrity and compliance with privacy regulations. Kendall holds a Bachelor's degree in Psychology, English, and Creative Writing from Skidmore College, completed in 2009.