GoTo Foods
Hynd Lamrani has a diverse work experience spanning over 18 years. Hynd most recently worked at Focus Brands International as the EUMEA Marketing Director since July 2019. Prior to that, they held roles at RANI REFRESHMENTS FZCO, Aujan Industries, Masafi, and The Coca-Cola Company. Their roles included Head of Innovation, Marketing Manager, Marketing Innovation Manager, Regional Group Product Manager, and Brand Manager. Their expertise lies in marketing and innovation within the beverage industry.
Hynd Lamrani studied at Al Akhawayn University from 1996 to 2000, where they obtained a BBA degree with a specialization in Finance & International Business.
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GoTo Foods
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Atlanta-based GoTo Foods (formerly known as Focus Brands) is a leading developer of global multi-channel foodservice brands. As of December 31, 2023, GoTo Foods, through its affiliate brands, is the franchisor and operator of more than 6,700 restaurants, cafes, ice cream shoppes, and bakeries in all 50 states and over 60 countries and territories under the Auntie Anne’s®, Carvel®, Cinnabon®, Jamba®, Moe’s Southwest Grill®, McAlister’s Deli®, and Schlotzsky’s® brand names, as well as the Seattle’s Best Coffee® brand on certain military bases and in certain international markets. GoTo Foods is proud to be Certified™ by Great Place To Work®, the most definitive “employer-of-choice” recognition and the only recognition based entirely on what employees report about their workplace experience.