Larry Freeman

Senior Director, Consumer Insights & Branded Currency at GoTo Foods

Larry Freeman has a diverse work experience in the field of consumer insights, market research, and analytics. Larry currently holds the position of Senior Director, Consumer Insights & Branded Currency at Focus Brands LLC, which they have been serving since July 2023. Prior to this role, Larry has worked at The Coca-Cola Company as the Director of Guest Insights & Analytics and Senior Manager of Guest Analytic Advantage. Larry has also held various positions at Kantar, including Research Manager at TNS and Senior Account Manager at Millward Brown. Overall, Larry has extensive experience in leveraging data and insights to drive business growth and strategic decision-making.

Larry Freeman attended Kent State University, where they pursued a Bachelor of Business Administration (BBA) degree with a specialization in Marketing. The duration of their time at the university is not specified.

Location

Atlanta, United States

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GoTo Foods

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Atlanta-based GoTo Foods (formerly known as Focus Brands) is a leading developer of global multi-channel foodservice brands. As of December 31, 2023, GoTo Foods, through its affiliate brands, is the franchisor and operator of more than 6,700 restaurants, cafes, ice cream shoppes, and bakeries in all 50 states and over 60 countries and territories under the Auntie Anne’s®, Carvel®, Cinnabon®, Jamba®, Moe’s Southwest Grill®, McAlister’s Deli®, and Schlotzsky’s® brand names, as well as the Seattle’s Best Coffee® brand on certain military bases and in certain international markets. GoTo Foods is proud to be Certified™ by Great Place To Work®, the most definitive “employer-of-choice” recognition and the only recognition based entirely on what employees report about their workplace experience.


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1,001-5,000

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