Sergio Rojas

Sergio Rojas is a financial professional with extensive experience in financial analysis and management across various industries. Currently serving as Manager of Financial Analysis at FOH® Worldwide since December 2022, Sergio prepares and reviews monthly financials for the CEO and manages the annual budget for three branches located in the US, Mexico, and the EU. Previously, as FP&A and Treasury Manager at Blue Lake Lumber, Sergio played a key role in opening new branches and managing cash flow, contributing to $10M in year-to-date revenue. Sergio's background includes financial planning analysis at Phoenix Tower International, financial analysis at HBO Latin America, and financial roles at Puntored and Ceviche Market S.A.S., demonstrating a consistent track record of improving financial processes and strategic decision-making. Sergio holds a Bachelor's degree in Industrial Engineering from Universidad de Los Andes.