Mia Sparreljung

Mia Sparreljung is an experienced professional in business development and customer insights, currently serving as Chef Affärsutveckling AO Sak at Folksam since February 2015. Mia has held various leadership roles within Folksam, including Chef Erbjudandedesign, Chef Projekt- och produktionsledning Marknad/Inhouse, and Chef Kund- och marknadsinsikt, where responsibilities have included developing customer-centric offerings, leading marketing activities, and creating insights for customer and business development. Prior to Folksam, Mia held significant positions at OK-Q8 Bank AB as CRM & Customer Communications Manager, and at IK Stockholm and Nerell Direct Marketing, focusing on project management and client relations. Mia's educational background includes advanced leadership and business communication training, enhancing expertise in customer engagement and loyalty strategies.