Dumebi Anyasi is a seasoned digital marketing professional with extensive experience in social media strategy and brand development. At Food Concepts PLC since May 2020, Dumebi has successfully devised and implemented marketing strategies for prominent brands such as Chicken Republic, PieXpress, and ChopBox. Previous roles include Brand Strategist at Queen’s College Old Girls Association, where Dumebi increased membership registrations by 2400% in eight months and boosted event participation significantly. Experience as a Digital Media Executive at Africonnect and Optiweb Communications involved creating mobile marketing campaigns that enhanced customer acquisition and revenue growth. Earlier career roles included Information Technology System Support and Computer Engineer, focusing on configuring and installing IT hardware and services for major clients. Dumebi holds a Bachelor's Degree in Computer Engineering from the University of Benin.
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