Haley Wilde

Haley Wilde currently serves as the Integrated Marketing and Planning Manager for Champs Sports at Foot Locker, beginning in October 2023. Prior experience includes a position as Go to Market Senior Specialist at Fanatics, Inc., where contributions were made to the sell-in and go-to-market processes for major sports leagues. Previous roles also include Brand Communications Manager at adidas, where oversight of NCAA partnerships was managed, and Assistant Director of Athletic Development at the Air Force Academy Athletic Corporation, responsible for an annual fund for multiple sports programs. Other experiences encompass a marketing internship at NCAA, various roles in the athletic department at Northern Arizona University, and coaching positions at IFHCK. Haley holds a Master's degree in Communication from Northern Arizona University and a Bachelor's of Science degree in Sport Administration and Communication from the University of Louisville, where participation as a Division I student-athlete in field hockey was also notable.