Miri Patrenko Laufer is an experienced professional in digital marketing and customer experience, currently serving as the Head of Digital and CX as well as Head of Marketing for DTC at Theranica. Miri is also a member of the Forbes Communications Council and Supersonas. Previously, Miri held the position of VP of Growth Marketing at myAir and was involved in eCommerce product marketing at Wix.com. Miri holds a Master of Professional Studies in Global Fashion Management from the Fashion Institute of Technology and a Bachelor of Design in Visual Communications with a major in Advertising from the Bezalel Academy of Art and Design.