Sue Harrison

Sue Harrison is an accomplished professional with extensive experience in digital sales and marketing management. Currently serving as Market Area Director for Northeast at FordDirect since July 2016, Sue leads a team to enhance Ford dealer relationships, manage vendors, and drive customer satisfaction while collaborating with senior leadership to achieve revenue growth. Previously, as a Digital Performance Manager, Sue was the primary contact for dealers regarding digital initiatives, focusing on optimizing digital marketing strategies. Sue's career also includes roles as Regional Sales Manager and Field Sales Manager at Cars.com, where training and developing sales teams were key responsibilities. Earlier positions with Albany Broadcasting and various TV stations involved sales management and account executive roles, complemented by a background in public relations at Madison Square Garden. Sue holds a BS in Broadcast Journalism from Syracuse University's S.I. Newhouse School of Public Communications.