Paul Leduc

Paul Leduc is currently the Sales Manager for the Nordics region at Forestal, where they focus on building relationships with retailers, distributors, and riders to promote next-generation bikes. Prior to this, Paul served as General Manager and Co-owner at Peloton Cycling Oy, overseeing shop operations and community engagement. Their experience also includes project management roles at the French Bicycling Federation and the Mountain Bikers Foundation, emphasizing sustainability and cycling infrastructure. Paul holds multiple degrees in Environmental Risks Management and International Law.