Veronique Laroch

Assistant Vice President Product Marketing at Foresters Financial

Veronique Laroch is an accomplished marketing professional with extensive experience in digital marketing and communications, currently serving as AVP of Product Marketing at Foresters Financial since October 2018. With a robust background that includes roles such as Senior Marketing and Communications Manager and Digital Marketing Manager in the US Branch of Foresters, Veronique has transformed digital strategies through data-driven approaches. Previous positions include Senior Digital Strategic Consultant at Starshot, Account Director at Right Spot Media, and Solutions Specialist at OnX Enterprise Solutions, where Veronique developed marketing tactics tailored to client needs. Veronique holds an MBA in Marketing from Dalhousie University, a degree in Fashion Marketing from Academie International de la Mode et du Design, and a BA in English Literature from Western University.

Location

Mississauga, Canada

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Foresters Financial

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Foresters Financial is redefining the life insurance and individual savings industry across the U.S., Canada and UK by enriching the lives, communities, and overall well-being of its members. Agents and members alike appreciate the turnkey-decisioned product offerings and end-to-end digitized processes that make it easy to get life insurance without traditional medical exams. State-of-the-art mobile tools help agents deliver tailored plans to prospective and current members. Dedicated to its members’ well-being, Foresters offers a suite of member benefits and is redefining the conventional life insurance model, bringing improved financial security and overall wellness to everyday North American families. Foresters recently merged with Canada Protection Plan to become a leading life insurance distributor in Canada. Foresters Financial is the trade name for The Independent Order of Foresters, the oldest non-denominational fraternal benefit society. For 20 straight years, The Independent Order of Foresters has received an “A” (Excellent) rating from A.M. Best.


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Headquarters

Toronto, Canada

Employees

1,001-5,000

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