Forge Holiday Group
Daniel Buck is a seasoned professional in the hospitality industry, currently serving as Senior Manager for Change & Continuous Improvement at Forge Holiday Group since September 2025, where responsibilities include leading transformation efforts across Forest Holidays and Sykes Cottages. Previously, Daniel held the role of Continuous Improvement Manager at Sykes Holiday Cottages, focusing on driving operational enhancements for customer and owner teams. Daniel's extensive experience includes managing significant regional brands, overseeing hotel operations, and developing hospitality strategies, underscored by a Bachelor of Arts in Management & Entrepreneurship from Lancaster University. With a career spanning over a decade, Daniel has demonstrated a commitment to enhancing guest experiences and driving business efficiencies across various roles in the sector.
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