Alexander Westphal is a Senior Director of Sales & Customer Service at FORMIA, where they oversee strategic operations. They previously held roles at Cartier as a Regional Sales Manager for Northern Europe and at Gebr. Heinemann, where they served as Head of Sales and Area Management for travel retail in Europe. Alexander's extensive experience includes leading teams and managing significant sales portfolios across various regions. They are currently pursuing a Master of Science in Business Administration at the National University of Ireland.
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