Fernanda Mappa is a seasoned professional in content marketing and SEO, currently serving as the Content Marketing & SEO Manager at Formlabs since July 2019. In this role, Fernanda manages content projects across an international team, focuses on SEO content creation and video planning, conducts keyword research, and oversees content localization in multiple languages. Previously, Fernanda held the position of Content Marketing & SEO Specialist at the same company and worked as a freelance SEO consultant. Fernanda's background includes significant experience in organizational change management with Johnson & Johnson, where responsibilities included managing a multi-million dollar project and leading training initiatives. With a Master’s degree in International Business Management from Griffith College Dublin and a solid foundation in Industrial Engineering, Fernanda combines technical expertise with marketing acumen to drive content strategy and optimization.
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