Maxi Wiegand

Trade Marketing Manager at Formo

Maxi Wiegand is an experienced marketing professional currently serving as Trade Marketing Manager at Formo since March 2025. Previously, Maxi worked as a freelancer at Hi! Studios and YES MY LOVE, focusing on email marketing, social media, and influencer marketing. As Senior Marketing Manager at Planted from November 2022 to June 2024, and as Communications Manager and PR Manager at vly from June 2021 to September 2022, Maxi developed a strong background in communications and marketing. The career began as a PR Trainee at haebmau after gaining experience as a Part Time Sales Advisor at H&M. Maxi earned a Bachelor of Science in Wirtschaftswissenschaften from Technische Universität Dresden between 2011 and 2015.

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