Sophia Herbst

Sophia Herbst is an accomplished marketing professional with extensive experience in growth marketing and strategic brand development. Currently serving as Growth Marketing Director at Forum3 since February 2024, Sophia previously held the position of Head of Marketing at KaisaFit, where a successful spinoff brand was launched. At Cloud Paper, subscriber growth was achieved through a comprehensive acquisition and retention strategy, resulting in a threefold increase in subscribers. Earlier roles include Social Advertising Consultant at First Page Strategy, where performance improvements were made, as well as various marketing roles at Alo Moves and Cody Inc, which involved substantial budget management, brand positioning, and team restructuring. Sophia's career began as an Editorial Intern at EveryGuyed Network, and educational credentials include a BA in Sociology, Communications, and Marketing from McGill University.