ForwardLine was founded in 2003 by a team of entrepreneurs and finance professionals committed to providing small business owners an alternative financing solution. A nationwide supplier of financing to small businesses, ForwardLine uses technology and non-traditional credit algorithms to finance 98% of U.S. businesses that banks consider too smalland too risky for a business loan. Determined to help small businesses grow, ForwardLine forever changed the small business lending landscape by inventing a viable alternative to traditional lending institutions—one that would provide simple, honest, attainable financing. This new financing model was based on a business’ credit card sales, rather than its assets, and is now widely known as a merchant loan and merchant cash advance. Today, ForwardLine has given thousands of small businesses across the country the freedom to grow with low competitive rates. Applying for a business loan from ForwardLine is fast and simple with their 2-minute online application, instant credit decision, and funding the next business day.

FinTech

Small & Medium Businesses

ForwardLine Financial

Sri Kaza

Steve Critchlow

David Schneider

Stewart Sui

Ravikanth Reddy

Molly MacIsaac Coleman

Louise Wong

DAVID LEE

Brian Sullivan

Adriana Gourian, CPA

The Leadership Team at ForwardLine Financial is responsible for defining the company's strategic direction, ensuring compliance with financial regulations, and managing risk while fostering innovation in alternative financing solutions. Comprising key executives across marketing, sales, risk management, and legal sectors, the team collaborates to drive operational efficiency and develop products that empower small businesses to thrive. Their collective expertise enables ForwardLine to maintain its position as a leader in the merchant cash advance industry.

Leadership Team

Marketing and Sales

Data Analysis and Analytics

Leadership Team

About

Team members

Other teams at ForwardLine Financial

Marketing and Sales

Data Analysis and Analytics