Natalie Bullen

Natalie Bullen is an accomplished Director and Regional Brand Manager at Fossil Group, Inc. with extensive experience in leading brand strategy for licensed brands within the EMEA region, overseeing product categories such as watches, jewelry, and wearables. With P&L responsibility exceeding $150 million, Natalie manages assortment ownership, sales volume analysis, market trends, and competitive activity to drive growth and guide new product launches. Natalie's previous positions include Senior and Regional Brand Manager roles, where responsibilities included leading cross-functional meetings, presenting insights to senior leadership, and supporting global brand strategies. Natalie's educational background includes a Bachelor of Arts in Public Relations, Advertising, and Applied Communication from the University of Central Lancashire.