Mitchell Richter is an accomplished digital product manager with a strong track record in e-commerce and digital marketing. Currently serving as the Manager of Digital Product at Foundation Building Materials since June 2022, Mitchell has successfully led the digital product strategy, driving revenue growth and optimizing customer acquisition costs through advanced product analytics and AI-driven enhancements. Prior experience as a Digital Marketing Specialist saw the creation and execution of effective digital marketing strategies, bolstering customer engagement and onboarding for the MyFBM Mobile App. Additionally, as a member of Exit Five, a prominent community for B2B marketing professionals, Mitchell continues to expand professional knowledge and network. Mitchell holds a Bachelor's degree in Advertising from Michigan State University.
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