Marta Barba serves as the Marketing and Business Intelligence Director at Fractus since October 2005, where responsibilities include developing marketing communications, coordinating events, and executing the overall marketing strategy. Marta conducts primary research to support product development and strategic initiatives while managing relationships with content providers and analyzing patent data. Previously, Marta held positions as Market Intelligence & IP Information Manager at Fractus, Information Specialist at Diamondcluster International, and Arthur Andersen, as well as Archivist for Olesa de Montserrat Local Government. Educational qualifications include an Executive MBA from EAE Business School, various certifications from the European Patent Office and Parc Tecnologic del Valles, and Bachelor’s degrees in Knowledge Management and Information Management from Universitat Oberta de Catalunya and Universitat de Barcelona.
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