France Boissons
Delphine Barret Tricoche currently serves as the Sales & Marketing Director and Executive Committee Member at France Boissons, a part of the HEINEKEN Company, where responsibilities include leading consumer and customer marketing insights, executing sales and marketing strategies, and overseeing data management. Additionally, Delphine holds a position as an Associate at Team for the Planet and has previously worked at Coca-Cola Europacific Partners in various roles, including National Key Account Director, Head of Sponsoring and Partnerships, and Associate Director of Category Management & Shopper Marketing. Prior experience includes serving as Category & Commercial Development Director at Mars, where Delphine was instrumental in developing the commercial strategy for Mars food brands. Delphine co-founded TRICOCHE SPIRITS and holds a Master’s degree from NEOMA Business School as well as a recent degree in Leadership Transition from INSEAD.
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France Boissons
Numéro 1 de la distribution aux professionnels de la CHD, France Boissons (HEINEKEN France) est le partenaire incontournable des professionnels au sein du marché dit « hors domicile ».