Janice Lamy

Janice Lamy, Chief Marketing Officer, joined the Franciscan Missionaries of Our Lady Health System in 2018 after a 25+ year career in marketing, primarily in the healthcare industry. She leads the health system’s marketing and communications activities, ensuring those efforts align with the overall goals of the thriving not-for-profit organization serving five regional markets in Louisiana and Mississippi.

Lamy offers experience working with faith-based, not-for-profit, and for-profit health systems. Her focus is on blending marketing with strategy to create programs and processes aimed at fueling exceptional productivity and generating fresh revenue. A creative problem solver, instructor, team leader and communicator, Lamy has a proven ability to develop marketing and communications strategies designed to increase efficiency while substantially heightening performance levels.

Her responsibilities include leading a collaborative team of experienced, progressive, and innovative marketing and communications professionals. The team is accountable for brand management, advertising, web presence, digital marketing, social media, internal communications, public relations, reputation management, crisis communications, and consumer research.

Prior to joining FMOLHS, Lamy served in division vice president of marketing roles for Catholic Health Initiatives’ Houston, TX, market and HCA’s North Florida Division, based in Tallahassee, FL. Lamy earned both her Bachelor of Fine arts and Master of Business Administration degrees from LSU.