Franco
Kaitlin Horn is a seasoned communications professional with a diverse background in digital and integrated communications. Currently serving as a Senior Integrated Communications Specialist at Franco since January 2021, Kaitlin has previously held key positions at White Glove, including Senior Content Strategist and Lead B2B Communications Specialist. Experience also includes roles as Director of Social Media at Media Werks and various positions at PR Central, where responsibilities encompassed public relations tactics and social media content creation. Early career experiences include internships in public relations and marketing at notable organizations such as the Detroit Zoological Society and Michigan Health Improvement Alliance. Kaitlin holds a Bachelor of Applied Arts in Integrative Public Relations from Central Michigan University, obtained in 2017.
Franco
We deliver “big agency” programs while simultaneously being flexible, attentive and nimble – a benefit of being a mid-size agency with an unwavering commitment to our people, clients and community. We serve organizations in the healthcare, consumer, nonprofit, professional services, education, automotive/mobility and technology industries. Described as true partners by our clients, we pride ourselves on our ability to effectively build great relationships with our clients and immerse ourselves in their business. We bring together our diverse specialties and skill sets to build integrated communications programs that deliver maximum impact. Our integrated programs include a wide range of owned media (website, email marketing, video), shared media (social media), earned media (media relations) and paid (digital/social/traditional advertising). As an agency driven by data and powered by people, we combine analytics and insights with relationships and instincts to tie everything together. These concepts work in harmony together and are the essence of the Franco difference.