Dayne Thomas is a skilled Product Owner with extensive experience in managing digital products across various industries. Currently, at Frasers Group, Dayne oversees the find and select journey for subsidiary websites, focusing on the Platform X programme. Previously at Virgin Media, emphasis was placed on enhancing the In-Life store for cross-sell and upsell initiatives to boost average revenue per user and conversion rates. Dayne also contributed to easyJet's digital experience by managing the upsell and checkout flow and played a vital role at Whitbread, overseeing Premier Inn’s B2B e-commerce booking platform and engaging in multiple digital projects. Early career foundations were established at Premier Inn and Argos, where customer service and data analysis were key responsibilities. Educational qualifications include studies at Luton Sixth Form College and Lea Manor High School.
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