Freddy S.p.A.
Marika Maffi is an experienced PR Manager and Marketing Coordinator at Freddy S.p.A. since October 2011, where responsibilities include developing and coordinating PR strategies across various international markets, managing key accounts, and overseeing global marketing plans and events. Previously, Marika held several roles at adidas from December 2003 to October 2011, including PR Manager for Individual Sports & Training, managing local events, digital PR activities, and playing a key role in global brand campaigns. Early experience includes positions at PDC – Produzione di Comunicazione and Open Space S.p.A., with a foundation in Public Relations and a Web Marketing Master from Studio Samo.
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Freddy S.p.A.
Freddy is an Italian leading company in the production, distribution and sale of fashion-active wear, with focus on jersey pants. Born in 1976, Freddy is now distributed worldwide through both a sport and a fashion distribution, serving several markets and different kind of customers, from the sport-addicted who is looking for high-quality technical items to the more sophisticated client who seeks an elegant and fashion-oriented active wear.