Free Country
Ronna Wolf has extensive experience in the fashion industry, with a focus on merchandising and print development. Ronna most recently worked at Free Country as the Vice President of Merchandising, where they oversaw the merchandising operations. Prior to that, Ronna was the Director of Merchandising at Free Country. Ronna also held various roles at Aeropostale, Victoria's Secret, and Delias. Ronna was the Director of Color, Print, and Pattern at Aeropostale, the Sr. Print Stylist at Victoria's Secret, and the Concept Director at Delias, where they were responsible for color, trend, and pattern development for various product categories. Before that, they were the VP of Textile Development at SEA Swim Experts Alliance, where they oversaw print development for swimwear brands. Ronna also worked as a Stylist at AGX Corp., where they coordinated and executed print programs, and as the Creative Director/Stylist at S. Edward, where they managed print development and supervised design teams. Ronna began their career as the Art Director at Kaleidoscope, where they directed and managed the art studio. Overall, Ronna has a strong background in merchandising, print development, and team management.
Ronna Wolf attended Brandeis University from 1986 to 1990, where they completed their Bachelor's degree in psychology. After that, they pursued continuing education classes in textile design at Parsons School of Design - The New School from 1990 to 1993.
Free Country
Since 1990, Free Country has manufactured casual outerwear and active wear inspired by a modern, active lifestyle and has emerged as a power in the apparel industry with a look and spirit that stands on its own. We take a different approach to outerwear by creating compelling designs through a fusion of active performance and fashion. The driving force behind Free Country’s success began with its founder, Ira Schwartz, who found inspiration in his own active lifestyle of outdoor sports and especially skiing. From the beginning, Ira had a vision “to market and merchandise a lifestyle which reflects the philosophy of doing one’s own thing – creating authentic outerwear with a not-too-serious attitude, that people will have fun wearing.” The result was a collection of men’s outerwear and activewear constructed from active, high performance fabrics with rugged charm, smart styling and classic authenticity. When Ira’s wife, Jody, joined the company in 1994, the inspiration for a ladies collection became clear. The strong consumer reaction proved that our niche in developing high quality, high performance fabrics was just as relevant for the lifestyle needs of today’s modern active women. Headquartered in New York City since 1990, Free Country Ltd. produces authentic recreational outerwear, activewear and swimwear for men, women and children. Free Country can be found in a variety of retailers throughout the U.S., Canada and Europe. 4 Bryant Park at 1071 Avenue of the Americas 9th FL New York, NY 10018