Matt Bierce

Senior Creative Copywriter & CRM Content Manager at Freeletics

Matt Bierce is a seasoned creative professional with extensive experience in copywriting, campaign management, and content strategy. Currently serving as a Senior Creative Copywriter and CRM Content Manager at Freeletics, Matt is responsible for crafting high-conversion content for Europe’s leading fitness app. Previous roles include Associate Creative Director at Deutsch LA, where innovative campaigns were developed for Walmart brands, and Associate Creative Director/Copywriter at Accenture Song, handling large-scale media initiatives for Stripe. Matt also held significant positions at Lumen Technologies, Hulu, ZipRecruiter, Publicis, Madwell, MakerBot, and CFA Institute, where contributions spanned B2B and B2C marketing strategies, team leadership in creative development, and impactful brand messaging. A graduate of the University of Virginia with a Bachelor of Arts in Anthropology, Matt has furthered education with courses in creative strategy and journalism.

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