Vanessa Herklotz

Vanessa Herklotz currently serves as a Mitarbeiterin in Employer Branding & HR Management at Freiberger Lebensmittel GmbH since October 2023. Prior experience includes a position as a Werkstudentin in Personalmarketing at Bosch Rexroth from January 2022 to October 2023, and a Wissenschaftliche Hilfskraft in Marketing und Kommunikation at Fraunhofer IPA from March 2020 to January 2022. Vanessa also gained experience as a Werkstudentin at 21TORR, handling data maintenance for a multilingual customer website, and as a Praktikantin in Brand Marketing at Peek & Cloppenburg KG Düsseldorf, where responsibilities included updating marketing plans and supporting campaign execution. Additionally, Vanessa worked at Roto Frank Holding AG as a Mitarbeiterin in Content & Medien, focusing on content management and various marketing tasks. Educational qualifications include a Master of Arts in Marken- und Medienmanagement from Technical University of Applied Sciences Würzburg-Schweinfurt and a Bachelor of Arts in Medienwirtschaft from Stuttgart Media University, alongside studies at Ryerson University and Akademie für Kommunikation Baden-Württemberg.