Freshways Food Co.
Neidra Lenehan is an experienced sales professional currently serving as Head of Sales at Rose Confectionery since November 2023. Previous roles include Account Manager at Freshways Food Co since July 2018, and a series of positions at Mars Ireland from May 2012 to July 2018, where responsibilities encompassed national account management and strategic initiatives in various channels. Neidra's career also includes account management at Panelto Foods and a sales representative position at Couverture Desserts, demonstrating a strong background in both foodservice and FMCG sectors. Educational qualifications feature a Master of Science in Marketing from Dublin Institute of Technology, along with additional studies in Sales Management, Entrepreneurial Studies, and Music & Ethnomusicology.
This person is not in any offices
Freshways Food Co.
Freshways was founded in 1990 and is Ireland’s largest sandwich maker with one third of the Irish market. The company is a prominent supplier of branded and private label sandwiches to the major multiples, including convenience stores and forecourt retailers. In addition, Freshways supplies sandwiches for the retail market and is a major supplier of sandwiches to the food services and catering market, which includes workplaces, schools, colleges and hospitals. The company also supplies large-scale events such as race meetings and music and sporting events.