Sunanda Srinivas is a seasoned professional with expertise in customer advocacy and strategic planning. Currently serving as Lead for Global Customer Programs at Freshworks since November 2021, Sunanda develops and executes customer advocacy initiatives that enhance engagement and drive revenue across the APMEA region. Previously, Sunanda held the position of Associate Brand Director at L&K Saatchi & Saatchi and served as a Senior Executive at BARC India, where responsibilities included sales initiatives and stakeholder management. Early career experience includes an internship in account planning at Ogilvy & Mather, contributing to brand strategy projects. Sunanda holds an MBA in Communication Management from SYMBIOSIS International University and a Bachelor's degree in Psychology from The Women's Christian College.
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