Lesley Nolan is a seasoned professional with extensive experience in brand management and merchandising. Currently serving as a Senior Brand Manager at Frida since May 2024, Lesley previously held the position of Head of Merchandising at OpenStore, where leadership was demonstrated in product development strategy and execution for a diverse portfolio of over 45 emerging direct-to-consumer brands. Prior roles include Senior Manager and Manager of Growth Strategy & Operations at Afterpay, as well as Category Lead and Senior Category Manager at Walmart eCommerce, demonstrating a strong background in category management and market strategy. An early career role as a Location Planning Analyst at Ross Stores, Inc. provided foundational experience. Lesley holds a Bachelor’s Degree in Finance and Marketing with a minor in Psychology from Washington University in St. Louis and has furthered education at ESCP Business School.
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