Iyanna Soltero

Iyanna Soltero is an Associate Brand Manager at Fromm International, specializing in the influencer marketing and social media strategies for the brands The Hair Edit and Fromm Pro since October 2022. Prior to this role, Iyanna held multiple positions at Bold Beauty Brands LLC from September 2019 to October 2022, including Assistant Marketing & Brand Development Manager, where leadership in brand strategy and marketing for Pallure was established. Additional roles included overseeing the Artist Relations team and leading product development for Pallure and Fanola. Iyanna’s career commenced in social media roles at Fanola, culminating in the creation of content and influencer engagement strategies. Iyanna holds a BA in Public Relations from the University of Oregon and an Associate of Arts from Lane Community College.