Founded in 2012 by Peter Bheda, Frontera Hotel Group quickly grew its portfolio from three hotels to 14 in just the first year of operation. Frontera’s philosophy of integrity and efficiency has carried each property forward and upward, reducing employee turnover, streamlining finance and workflow, and keeping up with the times in an ever-changing market. We aspire to be the first choice for our associates, our guests, our brands, and our investors.

Hotels & Hospitality

Frontera Hotel Group

Frontera Hotel Group's headquarters in Dallas, TX, United States

Peter Bheda

Zuhair Bheda

Brendan Mcnamara

The Leadership Team at Frontera Hotel Group is responsible for setting the strategic direction and operational excellence of the company. Comprising key executives, including the Chairman & CEO, VP of Operations, and Chief Brand Officer, the team focuses on enhancing brand value, driving sales growth, and ensuring efficient processes across all properties. Their leadership fosters a culture of integrity and innovation, positioning Frontera as a premier choice in the hospitality sector for associates, guests, and investors alike.

Leadership Team

The Operations Team at Frontera Hotel Group is responsible for overseeing the day-to-day management of hotel properties, ensuring efficient workflow, and maintaining high standards of service and operational excellence. The team aims to optimize employee performance, enhance guest satisfaction, and uphold the company's core values of integrity and efficiency. Key roles include strategic planning, resource allocation, and continuous improvement to stay competitive in the hospitality market.

Frontera Hotel Group

Org chart

Teams

Leadership Team

Operations Team

Offices

Frontera Hotel Group

Org chart

Teams

Leadership Team

Operations Team

Offices

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