Adriana Fernández

Adriana Fernández has a diverse work experience that spans different industries and roles. Adriana started their career as an Internship Trainee at Hotel Miramar Barcelona 5* GL in 2014. Adriana then worked as an Event Planner Internship at HOTELES CAMINO REAL in 2016.

From 2017 to 2020, they worked at Grupo MYT as a Marketing Manager, where they handled the strategy and operation of delivery platforms for 40 restaurants. Adriana also planned and implemented marketing campaigns for three brands. Additionally, they served as a Brand Ambassador for Moshi Moshi y La Crepe Parisienne, overseeing local store marketing and executing activations and promotions. Adriana also fulfilled the role of PR Specialist and Customer Experience during the same period.

In 2021, Adriana joined Fitzer Agua Mineral Brava as an Online Sales Growth Manager. Their responsibilities included managing the budget and implementing marketing campaigns to increase traffic and sales across various online channels, including delivery platforms, e-commerce, and marketplaces. Adriana also negotiated key partnerships with major allies and aligned modern channel strategies with e-commerce to improve rotation and sales.

Currently, Adriana works at Frubana as the Monetization & Ads Lead MX, a position they started in November 2022.

Adriana Fernández completed their undergraduate degree in International Hotel Management at Universidad Anáhuac from 2012 to 2016. Prior to that, they attended Instituto Irlandes from 2009 to 2012, but the degree obtained is unknown. Adriana also pursued a Master's degree at Universidad Anáhuac in Le Cordon Bleu México, although the specific dates for this program are not mentioned. In terms of additional certifications, they obtained a certification in Standard Cuisine from Le Cordon Bleu in 2013 and completed a Sales Diploma at Universidad Anáhuac, although the specific dates for this certification are not provided.