Daniela Ahrens

Daniela Ahrens is an experienced professional in product analytics and conversion optimization, currently serving as Team Manager of Product Analytics & Experimentation at FTI GROUP since January 2023. Previous roles include Growth & Insights Consultant at Greenpeace, Senior Consultant for Conversion Optimization at Trakken Web Services, and Lead Conversion Consultant at Catchi, where initiatives such as developing optimization strategies and establishing personal development schemes were implemented. Ahrens has also held various positions in digital conversion, including at Goodgame Studios, where management of landing page and app store optimization was a key focus. Educational background includes a Bachelor of Arts in Media Management from RheinMain University of Applied Sciences.