Xinyi Chen has a background in venture capital, investment banking, brand management, and entrepreneurship. With experience in companies like Fuel Ventures, UBS, Beam Suntory, and Procter & Gamble, Xinyi has worked on brand strategy, product innovation, and regional marketing campaigns. Xinyi also founded The Guilty Way, a business specializing in customizable macaron ice cream sandwiches. Xinyi holds a Bachelor of Business Administration and a Master of Business Administration from reputable universities.
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