Fuera de La Caja
Leandro Slavkin has a diverse and extensive work experience in the advertising industry. Leandro started their career as a Copywriter at Young & Rubicam in 2011 before moving on to Bureau Creativo as a Senior Copywriter. In 2012, they became a Creative Director at MullenLowe in Honduras, where they successfully increased customer satisfaction and motivated clients to increase their budget for TV commercial production. From 2014 to 2018, Leandro worked as a General Creative Director at Publicidad Comercial Lowe & Partners Worldwide, where they handled a wide range of leading brands. Currently, they hold the position of Regional Creative Director at Fuera de La Caja, where they are responsible for generating creative concepts and leading a team for regional campaigns of various renowned brands.
Leandro Slavkin's education history includes several notable experiences. From 2004 to 2007, they attended the Asociación Argentina de Agencias de Publicidad, where they obtained a degree in Redactor Publicitario. During their time there, they focused on developing skills in creative writing, conceptual thinking, and strategic planning.
In 2009 and 2010, Leandro attended Underground Escuela de Creatividad, where they pursued a degree in Creativo Publicitario. This program allowed him to further enhance their abilities in creative writing, art direction, conceptualization of communication, and digital media.
In 2010, Leandro participated in a postgraduate course titled "Estrategias de Marketing Web 2.0" at Universidad CAECE. This course provided him with knowledge and skills in the creation of online marketing strategies, SEO-SEM, web analytics, mobile marketing, and social media.
In 2011, Leandro engaged in intensive courses at Universidad de Palermo, focusing on effective time management and neurolinguistic programming. These courses aimed to enhance their ability to manage time efficiently and utilize neurolinguistic programming techniques effectively.
From this chronological information, it is evident that Leandro Slavkin has pursued a diverse and comprehensive education covering various aspects of advertising, marketing, communication, and personal development.
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Fuera de La Caja
Experience Everywhere Fuera de La Caja significa dar ese paso firme hacia el frente para nunca más volver a la zona de confort, para mantenernos allá afuera, observando, escuchando, cuestionando, siempre en estado de inquietud. La diferencia entre Offline y Online ya no existe, hablamos de INLIFE. INLIFE es pausa en la rutina y PLAY a la Experiencia! THINK | outside the box! * Planificación Estratégica * Estrategia Creativa * Branding * Diseño * Copy Writing & Storytelling DO | your best! * Activaciones de Marca * Eventos * Producción * Promociones * Trade Marketing Share | with everyone! * Planificación y ejecución de Estrategias de Redes Sociales * Producción de Contenido. * Amplificadores (Push) & Influenciadores (Pull) * Analytics Valores | Fuera de La Caja * Creatividad: Estamos obligados a crear y ejecutar propuestas memorables. * Estratégicos: Nuestras propuesta, siempre se generan después de un proceso de pensamiento racional, el insight es el rey. * Sentido de urgencia: Entendemos el concepto "de hoy para mañana" * Experiencia: Sabemos lo que hacemos porque tenemos mucho tiempo en esto. * Transparencia: Te hablamos claro, en las buenas y en las malas. “Antes se atacaba al consumidor, ayer hablábamos con ellos, hoy debemos generar experiencias para que ellos hablen de nosotros con otros” "In the past, we as marketers used to engage consumers, just yesterday we talked to them; today, we must generate experiences so they can talk to others about our brands"