Fundación ”la Caixa”
Marta García-Santiuste is a seasoned marketing professional with extensive experience in both digital and traditional marketing strategies. Currently serving as the Marketing Manager at Fundación "la Caixa" since February 2018, Marta oversees the marketing mix for the cultural area, including 11 museums and CaixaForum. Previously, Marta held positions such as Digital Marketing Manager for the Research Division and Product Owner at ISDI, where responsibilities included developing digital transformation plans and mentoring major companies. Marta's prior roles also include Digital & Brand Manager at Grupo Panrico and Digital & Media Manager at Arbora & Ausonia (Procter & Gamble), focusing on global digital strategies and media planning. Education credentials include a Global CCO degree from Esade and a Master in Internet Business from ISDI, along with other notable academic experiences.
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Fundación ”la Caixa”
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”la Caixa” Foundation manages Welfare Projects promoting programmes, actions, studies, supports and equipment, individually or collectively, to contribute to the progress of individuals and society, with special emphasis on the most vulnerable groups. With over 110 years of history, ”la Caixa” Foundation maintains a budget of 500 million euros and promotes more than 50,000 activities each year with more than 10,500,000 beneficiaries, with a firm commitment to human rights, peace, justice and human dignity. Solidarity, integrity, humanism and transcendence are the values that accompany the ”la Caixa” Foundation to achieve sustainable social change and to create opportunities for people. ”la Caixa” Foundation is the 1st foundation in Spain and the 3rd in the world, which makes it an international point of reference.