Sanjay Barua

Sanjay Barua is a seasoned professional in programmatic advertising with extensive experience across various roles and companies. Currently serving as Programmatic Trading Manager at FunnelFuel since April 2024, Sanjay previously held positions at Meta as a PSO New Products Specialist- Ads and at Brave Bison as a Senior Programmatic Trader and Ad Operations Manager. Sanjay's expertise includes strategy implementation, campaign performance optimization, and client management, with a strong focus on achieving marketing ROI through programmatic channels. Past roles include significant responsibilities at Amazon as an Account Manager and technical roles at companies such as Zedo, Media Mint, Google, and Dell. Sanjay holds a B.Tech in Information Technology from Vathsalya Institute of Science & Technology and has a solid academic foundation in Mathematics, Physics, and Chemistry from previous educational institutions.